BBA (General)

BBA (General) offers comprehensive business education, preparing students for diverse managerial roles or entrepreneurship ventures.

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Universities
2
Duration
3 Years
Eligibility
12th standard in relevant stream with a minimum of 50% aggregate marks

BBA (General) is an undergraduate program offering a comprehensive understanding of various aspects of business administration. This program covers a wide range of subjects including marketing, finance, human resources, operations, and organizational behaviour. Through a combination of theoretical knowledge and practical applications, students develop essential skills for managerial roles in diverse industries or entrepreneurship ventures.

Course Highlights:

Broad Curriculum: Covers key areas of business administration such as marketing, finance, human resources, operations, and organizational behaviour.

  • Practical Learning: Emphasizes hands-on experience through case studies, projects, internships, and industry collaborations.
  • Soft Skills Development: Focuses on enhancing communication, leadership, teamwork, and problem-solving skills.
  • Industry Exposure: Provides opportunities for internships, guest lectures, and industry visits to gain real-world insights.
  • Career Preparation: Equips students with the skills and knowledge required for entry-level managerial positions or entrepreneurship endeavours.

Who Should Pursue It:

BBA (General) is suitable for:

  • High school graduates aspiring to pursue careers in business management or entrepreneurship.
  • Individuals seeking a broad-based understanding of business principles and practices.
  • Working professionals looking to enhance their managerial skills and qualifications for career advancement.

Career Prospects:

Graduates of BBA (General) can pursue various roles, including:

  • Marketing Coordinator
  • Financial Analyst
  • Human Resources Specialist
  • Operations Manager
  • Business Development Executive
  • Entrepreneur
  • Management Trainee

Top Specializations in BBA

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